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Bet365 Sign Up Offer Guide

  • You get £100 in Free Bet Credits
  • Make a profit of £60 to £75
  • Newbies need ~20 minutes

Bet 365 are the worlds biggest online bookmaker. With this comes a monster of a sign up offer, where we are expected to make between £60-£70 in clear profit.

For reference, Bet 365 refer to their free bets as ‘Bet Credits’.

Bet365 Offer Summary

  • IMPORTANT: You will need to opt-in to the offer when depositing.
  • Deposit Method: Debit Card
  • Qualifying (Trigger) Bet: £100
  • Free (Profit) Bet or ‘Bet Credit’: £100 (30 day expiry, can be used in one go or on several smaller bets – such as 5 x £20)
  • Minimum Odds: 1.20
  • Expected Profit: £60-£75
  • Full T&Cs: click here

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Need help? Don’t forget, if you need help at anytime you can:

Sign Up to Bet365

If you haven’t already, sign up to Smarkets first here. Next, follow the link below to get the correct offer from Bet365.

Useful information to know about this offer:

Your deposit needs to be made within 7 days of registering, and you will also have to tick the opt-in box when you deposit

You will need to deposit at least £100 into Bet365 to make the £100 qualifying bet for the £100 Bet Credits. If you can deposit more than £100 as a ‘good customer’ deposit, we would recommend doing so – as Bet365 have some really awesome reload offers. But no problem if you can’t.

We highly recommend to choose one sport – such as football – and stick with betting on that sport throughout this offer. 

STEP 1: Finding your Qualifying Bet

i) Switch to Decimal odds format

You can switch the odds format via the secondary navigation bar.

ii) Use the Oddsmonkey Oddsmatcher to find a bet quickly (min. odds 1.20)

To help you find the best Qualifying Bet, with the smallest Qualifying Loss, and to find it quickly, we recommend to use your Oddsmonkey Oddsmatcher tool. Set the Oddsmatcher to select bets on Bet365 between the odds of 1.50 and 2.50.

If you haven’t tried the Oddsmatcher yet you can try it here for just £1.

iv) Select a Qualifying Bet and check the odds at Bet365 and Smarkets

Remember on Smarkets: #BLUE BOXES.

Choose a bet from the Oddsmatcher then check the odds are as expected at Bet365 and Smarkets. (If not hit ‘Refresh’ on the Oddsmatcher to update the list of available bets). 

STEP 2: Calculate the Lay Bet Amount

Using the Qualifying Bet Calculator

You will now need to enter:

  1. Your stake amount at the bookmaker (a £100 stake is required to unlock the full £100 in free bet credits)
  2. Your back odds at the bookmaker (must be minimum of 1.20)
  3. The blue box lay odds from Smarkets

The calculator then works out your lay stake amount, which you will use for your against bet at Smarkets.


> Check your Smarkets balance is greater than your calculator liability.

> Reduce the chance of partially-matched bets or un-matched bets by making sure the liquidity (amount under blue lay box) is larger than your lay stake amount.

STEP 3: Placing your bets

Place your bet at Bet365 first and check it’s confirmed.

Place your lay bet at Smarkets using the lay stake from your calculator.

STEP 4: Profiting from your Free Bets

Your £100 worth of Bet Credits (free bets) are usually added within a few hours of your qualifying bet settling. They will appear in your drop down balance on your account. 

You do not have to place one full £100 free bet. You can break up these bet credits to suit you and your available liability in Smarkets. For example you can do 5 x £20 free bets, or 2 x £50 free bets.

HOT TIP: Always remember to check the liability on your profit bet calculator along with your Smarkets balance before placing your free bets. This is especially important if you are using the £100 of free bet credits all in one go.

i) Choose a bet to do with higher odds to make a larger profit

We need to use our Oddsmonkey Oddsmatcher now to find bets with higher odds (ideally 4.0 or more) so that we can extract a good profit.

We have created a table for you below to see what amount of liability you will need in Smarkets to obtain certain profits from the full £100 free bet.


ii) Open the Profit Bet Calculator

Once you’ve found a bet to do enter your £100 free bet stake, with your back odds from Bet365 and lay odds from Smarkets


Remember to do your important checks (Smarkets balance > liability; Smarkets liquidity > lay stake) before placing your free bet. 

iii) Select to use your free bets in the bet slip

Remember to:

> select to use your Free Bet Credits in your betslip at Bet365

> place the free bet at Bet365 first and then do your lay bet at Smarkets, using the lay stake from your Profit Bet calculator.

(If you chose to break up your free bets up into smaller amounts, just repeat this last  step again until you have used up all your Free Bet Credits).


Congratulations, that will be a whopping £60+ in risk free profit. Not bad for half an hours work or so!

Remember to track your profits in your profit tracker, and message our Facebook group to let us know how you are finding your matched betting journey.

Let’s keep moving with the next offer.